I see lots of conversations on writers’ websites and forums about whether or not Facebook is a good place for writers to connect with readers. Many writers just ask if it’s any good for “marketing” or “generating sales.” There are many opinions on that, and many reasons why there are many opinions, which could be an article all by itself, so I won’t go into that. I’ll just say that I am an advocate for writers using Facebook.
Authors who approach their page as a way to connect with readers will do better than people who think of it solely as a means of getting book sales. This is something I’ve seen said a zillion times before, and yet people still struggle with making Facebook work. I think the reason for that is that in most articles I’ve read, most videos and webinars I’ve watched, that idea is tossed out as either a given or as a obligatory thing they say right before heading into their list of the “Hot Five New Facebook Techniques to Make You Rich.” Continue reading Facebook Pages for Authors and Books: The Funnel Is Your Friend